In-depth Demand Report | Disassembling Disposable Cigarettes

一、 Case Background
Recently, an e-cigarette distributor from Southeast Asia found the Sanlei e-cigarette factory through an online platform. The company plans to expand its disposable e-cigarette product line. They hope to purchase a high-quality product that has both a stylish appearance and high cost-effectiveness, and can meet the requirements of local market regulations. Sanlei e-cigarettes have always been committed to providing high-quality e-cigarette products and services to global users.Successfully attracted the attention of this Southeast Asian distributor, and finally reached a cooperation, and successfully shipped the products to overseas markets. This cooperation marks a new breakthrough for Sanlei e-cigarettes in opening up overseas markets.

二、.Customer needs
1. Product performance: Disposable e-cigarettes are required to have a large capacity of e-liquid, at least 12ml, to ensure sufficient puffs. At the same time, the battery capacity is not less than 500mAh to ensure endurance and meet consumers' long-term use needs.
2. Appearance design: It is hoped that the product appearance is fashionable and meets the characteristics of local young people pursuing individuality. It is proposed to adopt a simple but individual geometric pattern design, with blue and white as the main colors, and a small amount of bright colors.
3. Flavor selection: There is a demand for diverse flavors, with special emphasis on flavors that are popular in the Southeast Asian market.
4. Quality and certification: Products must pass local relevant certifications, such as RoHS, CE, etc., to ensure that the products meet the quality and safety standards of the local market.
5. Price and quantity: Under the premise of ensuring product quality, we hope to obtain competitive prices. The initial plan is to purchase 15,000 units in the first batch, and then determine the number of orders for long-term cooperation based on market sales.

三、 Factory solution
1. Product development and improvement: In response to customer requirements for e-liquid capacity and battery life, our factory's R&D team optimizes and upgrades existing products. More advanced e-liquid storage technology is used to increase the e-liquid capacity to 15ml, and a high-performance 600mAh battery is selected to ensure that the product can provide about 15,000 puffs.
2. Customized appearance design: According to the design concept proposed by the customer, our design team communicated and modified with the customer many times, and finally determined the unique geometric pattern appearance, with blue and white as the main colors and bright lines, which is simple and fashionable, in line with the aesthetics of local young consumers.
3. Flavor blending: Our team of seasoning experts carefully blended a variety of fruit flavors and classic flavors according to the taste preferences of the local market. After multiple tests and customer feedback, 8 popular flavors were finally determined.
4. Quality and certification: Production and testing are carried out in strict accordance with local quality standards to ensure that the products pass relevant certifications. Detailed certification documents and quality inspection reports are provided to customers so that customers can purchase with confidence.
5. Price and service: In terms of price, we provide customers with competitive prices by optimizing production processes and supply chain management, reducing production costs. At the same time, we provide comprehensive after-sales service, including quick response to customer questions and needs, and timely handling of after-sales returns and exchanges.

四、Cooperation process
Initial communication: The customer contacted us through the online platform and expressed his intention to cooperate. Subsequently, we arranged a video conference to learn more about the customer's needs and expectations.
Sample provision: According to the customer's requirements, we prepared customized samples and sent them to the customer for testing and evaluation.
Order confirmation: After the customer tested the samples and conducted market research, the customer was satisfied with the samples, confirmed the first batch of 15,000 orders, and signed a purchase contract.
Production and delivery: According to the contract requirements, the workshop started production and completed the production of all orders on time. By cooperating with reliable international logistics partners, the products were successfully delivered to the local port and the customer received the goods on time.

五、 Cooperation results and customer feedback
Sales performance: After the product was launched in the local market, it was welcomed by young consumers. The customer was very satisfied with the market performance of the product and decided to place an order again, increasing the number of subsequent orders to 30,000.
Customer evaluation: The customer's purchasing manager said: "It is a great pleasure to cooperate with your factory. From product quality to appearance design, to after-sales service, it has exceeded our expectations. We are very happy to find such a reliable partner and look forward to continuing cooperation in the future to jointly explore more markets."

六、Summary
Through this cooperation with the overseas customer company, we not only successfully promoted our products to the overseas market, but also accumulated valuable international cooperation experience. During the cooperation process, we have always been customer-oriented, giving full play to the factory's R&D and production advantages to provide customers with high-quality products and services. In the future, we will continue to strengthen cooperation with international customers, continuously improve product quality and innovation capabilities, and meet the needs of different markets around the world.

At San lei, we're not just making E Cigarettes, we're shaping an impeccable commitment to quality. Today, let's walk into the production quality management journey of San lei together, and see how our products have gone through layers of tests, and finally become the boutique in your hands.
一．Supply chain quality guidance and incoming materials inspection
Our quality management journey starts from the supply chain, providing strict quality guidance to suppliers to ensure that every batch of incoming materials has been rigorous inspection and only qualified materials can enter the production line.
二. Work instruction and process inspection
In the production process, we have detailed work instructions, and every step of the process is accurately inspected to ensure that each process meets the highest standards.
三. Aging Test & Performance Testing
Our products must be tested for aging and performance to ensure that they remain in the best condition after a long period of use, with stable and reliable performance.
四. Quality records and filing
Each test result is recorded in detail and archived. These quality documents are not only a proof of our work, but also a witness of our commitment to quality.
五. Factory final inspection
Before the product is about to leave the factory, we will also conduct a final inspection to ensure that each product is perfect, only delivered to you, is our strictly checked quality E Cigarettes.
六. Customer tracking
Even if the product has been delivered, our service is still not finished. We will continue to track customer feedback, constantly optimize products and improve services.

Our philosophy is: service has only a starting point, satisfaction has no end. In the pursuit of quality on the road, San lei never stop. We firmly believe that only by constantly surpassing ourselves can we bring you a more perfect E Cigarettes experience. Choose San lei, is to choose a commitment to quality never compromise. San lei E Cigarettes, quality witness, trust of the choice. Let's open a new chapter of quality of life together!

In the wave of globalized business, social media is becoming an important bridge connecting the world. Recently, we successfully established a cooperative relationship with a customer from Jordan, and it all started with Facebook.
This Jordanian customer has been deeply involved in the Jordanian retail market for a long time and has been committed to introducing high-quality and innovative products. While browsing Facebook, he accidentally saw the e-cigarette product information we released. The rich product line, unique design and advanced technology instantly attracted his attention. Immediately, the customer sent us an inquiry message through Facebook Messenger, expressing his strong interest in our e-cigarette products and hoping to learn more about product details and the possibility of cooperation.


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After receiving the customer's inquiry, our professional sales team responded quickly. Considering the characteristics of the Jordanian market and the possible needs of customers, we introduced the company's various e-cigarette products in detail, including different styles of disposable e-cigarettes, replaceable e-cigarettes and supporting e-liquids. At the same time, we also shared the various international certifications obtained by the products, such as compliance with relevant safety standards and quality inspection reports, to prove the reliability of the products.
During the communication, the customer put forward special requirements for e-cigarette packaging, flavor preferences, etc. in the Jordanian market. In order to better meet customer needs, we invited customers to an online video conference, during which technicians and designers had in-depth exchanges with customers and tailored product solutions for them based on customer feedback. For example, in the packaging design, local cultural elements of Jordan are incorporated, and in the flavor research and development, a variety of special e-liquids such as fruit flavors and mint flavors are formulated according to the preferences of local consumers.
After several rounds of in-depth communication, the customer recognized our product and service solutions and decided to visit our factory in person. We carefully arranged the inspection itinerary, and the customer visited our production workshop, R&D laboratory and quality inspection center on site. During the visit, the advanced production equipment, strict quality control process and professional R&D team left a deep impression on the customer. Customers have a more intuitive and in-depth understanding of our production strength and product quality, and further strengthened their confidence in cooperation.
After the inspection, the two parties successfully signed a cooperation agreement. We quickly organized production according to the agreement, strictly controlled every production link, and ensured that the products were delivered on time and with high quality. After the first batch of products arrived in Jordan, customers reported that the products received a warm response in the local market, and the unique design and rich flavors were deeply loved by consumers. This cooperation not only brought new business opportunities to Jordanian customers, but also allowed our e-cigarette products to successfully enter the Jordanian market. In the future, we look forward to working with more global partners like Jordanian customers through platforms such as Facebook to jointly open up a broader market.

Disposable products are often labeled as "not environmentally friendly", but with technological progress and concept innovation, disposable electronic cigarettes are exploring the path of environmentally friendly and sustainable development. So, how can disposable electronic cigarettes help protect the environment while meeting user needs?


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First, in the product design stage, many brands began to pay attention to the recyclability of materials. In the past, disposable e-cigarettes mostly used difficult-to-degrade plastic materials, but now more and more products use degradable materials or recyclable plastics. For example, some brands have launched disposable e-cigarette shells that use bio-based plastics, which can gradually decompose in the natural environment and reduce long-term pollution to the soil and environment. At the same time, for non-degradable metals, electronic components and other parts, brands are also actively exploring recycling channels and cooperating with professional recycling agencies to achieve resource reuse and reduce resource waste.


In the production process, the concept of green production has also been integrated into the manufacturing process of disposable e-cigarettes. Enterprises optimize production processes, improve energy utilization efficiency, and reduce carbon emissions in the production process. For example, energy-saving production equipment is used to recycle production waste heat; atomization technology is improved to increase the conversion rate of smoke oil, reduce smoke oil waste, and reduce the impact on the environment from the source. In addition, some companies are also committed to reducing wastewater and waste gas emissions in the production process, and by installing advanced purification and treatment equipment, ensure that emissions meet standards and protect the ecological environment.


In terms of post-use treatment of products, the industry is also actively promoting the establishment of a recycling system. Some brands have joined forces with retailers and environmental protection organizations to set up special recycling bins at sales points to encourage consumers to recycle disposable e-cigarettes after use. The recycled products will be sorted and processed, the repairable parts will be refurbished and reused, and the unrepairable parts will be harmlessly disassembled to extract valuable materials and put back into production. This closed-loop recycling model not only reduces the amount of landfill, but also realizes the recycling of resources and promotes the industry to develop in a sustainable direction.


In addition to hardware environmental protection measures, some brands also help environmental protection through digital means. For example, develop mobile applications to provide users with e-cigarette recycling guides and information on nearby recycling points to improve the convenience of recycling; use big data to analyze product use cycles and recycling situations, optimize production plans and recycling strategies, and further improve resource utilization efficiency and environmental protection effects.


Disposable e-cigarettes are not contrary to environmental protection. Through the application of recyclable materials, green production, improvement of recycling systems and digital means, a balance between environmental protection and development is gradually being achieved. In the future, with the continuous innovation of technology and the improvement of industry standards, disposable e-cigarettes are expected to play a greater role in the path of environmental protection and sustainable development.

As the global e-cigarette market demand continues to escalate, the brand's choice of supply chain is not only related to product quality, but also to the compliance layout and business success of overseas markets. As a professional e-cigarette manufacturer, Sanlei recently successfully accepted a customized order from an overseas customer. The other party initiated a cooperation intention through Google Inquiry, planning to rely on Sanlei's production and compliance support to create its own brand of e-cigarettes and sell them to the EU and other markets. At present, the first batch of 1,000 test orders has been successfully launched, marking the beginning of a long-term cooperation between the two parties.

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Inquiry is an opportunity: Accurately match the needs of overseas brand building


When the inquiry information from the Google platform arrived at Sanlei, a cooperation prelude around "overseas brand incubation" was officially opened. This customer has been deeply involved in the overseas consumer market for many years, keenly captured the growth potential of the e-cigarette category, and plans to launch its own brand products and focus on the EU and other regions. However, building an e-cigarette brand from scratch faces two core challenges: one is the need to match the product standards of the target market, and the other is to quickly complete the entire process from product design to market testing.


Sanlei's salesperson responded immediately after receiving the inquiry, and promoted the docking with the idea of "demand decomposition + solution matching": first clarify the customer's core demand for "own brand" - not only customized flavors and styles, but also compliance with the access standards of EU countries; then combined with Sanlei's experience in the field of e-cigarette production, a preliminary plan of the "product customization + policy guidance" service framework was made to lay a clear direction for subsequent communication.


Details win: professional service wins customer recognition


In the demand docking stage, the meticulous service of Sanlei's salesperson became the key to impressing customers. Considering that the customer plans to sell to many EU countries, and different countries have different policies on nicotine content, flavor restrictions, packaging labels, etc. of e-cigarettes - for example, Germany has tightened its supervision on disposable e-cigarettes, and the UK has clearly stipulated that the nicotine concentration of e-liquids shall not exceed 20 mg/ml, Sanlei salesmen specially sorted out the policy points of major EU markets and made targeted explanations in combination with the customer's target sales area.


In response to the customer's demand for flavor development, the salesman not only provided mainstream flavor solutions such as mint and fruit that meet the preferences of the EU market, but also reminded them to avoid condiments banned in some countries; in terms of style design, based on the EU consumers' pursuit of portability and appearance texture, a lightweight body and customizable LOGO solution were recommended, and the relevant materials were simultaneously informed to comply with the EU REACH environmental protection standards. This dual support of "product suggestions + policy warnings" made the customer feel far more professional than expected - "Not only did it help us solve production problems, but it also avoided market risks in advance," the customer commented during the communication.


From flavor debugging to compliance details confirmation, Sanlei eliminated the customer's concerns with efficient responses and professional answers. In the end, the customer decided to order 1,000 customized e-cigarettes for market testing to verify the product's acceptance in the target market.


Departure is imminent: Join hands to start a new journey in the overseas market


At present, this batch of 1,000 customized e-cigarettes carrying customer expectations has completed production, quality inspection and customs clearance procedures, and has successfully set sail for overseas shipments. This is not only the delivery of an order, but also the starting point for Sanlei to empower overseas brands. In the future, Sanlei will continue to track customers' market test feedback, provide flavor optimization, production capacity adjustment and other follow-up support based on sales data, and help it gradually expand its market share.


From the first contact with Google's inquiry to the smooth departure of the first batch of orders, Sanlei has become a reliable partner for overseas customers to build their own brands with the dual advantages of "customized production capacity + localized compliance services". In the future, Sanlei will continue to deepen its e-cigarette manufacturing field, and escort more overseas customers' brands on their way to overseas with products and services that are more in line with market demand.